I apologize for my absence. I have been sick for some time but I'm back. A lot has changed since I last posted. It all started months ago but I want to bring you up to date and tell you what will be happening over the next four months.
I have started a corporation named FYI the Truth, Inc. The following is the first draft of the Executive Summary of the corporation. Tomorrow I'll tell you more about the organization and give you a timeline of our activities up to our "coming out" awareness event.
The Issue
The prevailing culture in America is one of dishonesty, lack of respect, selfishness, and refusal to be accountable. It’s not the most prevalent, it’s the most dominant. We have politicians who spend large amounts of our money on projects that have no benefit other than to ensure their re-election while important social issues that need to be addressed languish. We have industry leaders who tell their employees that profits are up while they’re selling their shares knowing the company would soon be filing bankruptcy. Self interest and lack of courage has become the most common characteristic of leaders from the classroom to the boardroom.
The Solution
The vision of FYI the Truth is to create a culture in America conducive to the values of honesty, respect, selflessness, and accountability. The mission of FYI the Truth is to educate the public on social issues so that every American has the information they need to make informed, responsible decisions. We believe that presenting all the facts about an issue will create an atmosphere in which leaders feel compelled to consider the common good rather than their own self interests.
The Strategy
Our primary method of communicating with the public is our web site. The website will contain text and videos discussing all the facts relating to social issues affecting our population. The web site will be enhanced by awareness events, speaking engagements, and conventional media. The first awareness event will be a bike ride from Estero, Florida to Tallahassee, Florida. The ride will be completed using a hand cycle powered by Richard Willett, founder of FYI the Truth. Rich had polio as a child and must use a hand powered cycle.
We will publicize the ride to radio, TV, and newspapers in Southwest Florida. During the ride videos will be taken and posted on the web site. The videos will be of Rich discussing our first issue, health insurance. Before, during, and after the event speaking engagements will be scheduled to describe the organization and the issue of health insurance.
I have started a corporation named FYI the Truth, Inc. The following is the first draft of the Executive Summary of the corporation. Tomorrow I'll tell you more about the organization and give you a timeline of our activities up to our "coming out" awareness event.
The Issue
The prevailing culture in America is one of dishonesty, lack of respect, selfishness, and refusal to be accountable. It’s not the most prevalent, it’s the most dominant. We have politicians who spend large amounts of our money on projects that have no benefit other than to ensure their re-election while important social issues that need to be addressed languish. We have industry leaders who tell their employees that profits are up while they’re selling their shares knowing the company would soon be filing bankruptcy. Self interest and lack of courage has become the most common characteristic of leaders from the classroom to the boardroom.
The Solution
The vision of FYI the Truth is to create a culture in America conducive to the values of honesty, respect, selflessness, and accountability. The mission of FYI the Truth is to educate the public on social issues so that every American has the information they need to make informed, responsible decisions. We believe that presenting all the facts about an issue will create an atmosphere in which leaders feel compelled to consider the common good rather than their own self interests.
The Strategy
Our primary method of communicating with the public is our web site. The website will contain text and videos discussing all the facts relating to social issues affecting our population. The web site will be enhanced by awareness events, speaking engagements, and conventional media. The first awareness event will be a bike ride from Estero, Florida to Tallahassee, Florida. The ride will be completed using a hand cycle powered by Richard Willett, founder of FYI the Truth. Rich had polio as a child and must use a hand powered cycle.
We will publicize the ride to radio, TV, and newspapers in Southwest Florida. During the ride videos will be taken and posted on the web site. The videos will be of Rich discussing our first issue, health insurance. Before, during, and after the event speaking engagements will be scheduled to describe the organization and the issue of health insurance.
1 comment:
Interesting idea you got there Rich. Keep us posted on its developments.
If you're looking for partners, sponsors or marketing support, feel free to contact me down the line.
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